Joey Sanchez

I’m a purpose-driven leader who believes that business is ultimately about people, connecting them, understanding them, and building systems that help them thrive.

Over the past 15 years, I’ve led teams, managed multi-stakeholder ecosystems, and built high-impact programs that blend strategy, data, and heart. From launching innovation platforms like Houston Tech Rodeo to scaling Cup of Joey into a citywide community movement, my work consistently sits at the intersection of vision and execution.

I've led teams both formally and informally, mentoring, managing, and empowering people to grow into their roles while contributing to broader organizational goals. At The Ion, I directly managed talent across data and corporate engagement, while at the Greater Houston Partnership, I guided dotted-line teams in analytics and systems deployment. Authentic leadership is measured not just by outcomes, but also by how you elevate others along the way.

One of my core strengths is turning data into direction. Whether it’s building dashboards to influence executive decisions, cleaning CRMs to revive stale pipelines, or creating analytics systems to track event engagement across 40,000+ contacts, I know how to harness insights that drive action. My work has helped major organizations, such as The Ion, Houston Exponential, and the Greater Houston Partnership, sharpen their strategies, improve outreach, and deliver results.

I also know how to manage up. I’ve worked directly with C-level executives and boards, using data-driven storytelling to align on goals, clarify strategy, and gain buy-in for new initiatives. I bring structure and clarity into complex environments, often stepping into undefined roles and turning them into high-functioning engines for growth.

Above all, I care about building community, whether through sales, programming, or coffee. If you’re looking to grow your ecosystem, improve team performance, or create meaningful engagement through data and design, I’d love to connect.